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IFA

Eletrolar Group brings clients, prospects and partners together at IFA 2026 happy hour

Grupo Eletrolar All Connected attended the 102nd edition of IFA, held from September 4 to 8 in Berlin, not only

Leia Mais
08/09/2026
itens para casa, home products

Home and Wellness Products Maintain Consumer Demand

Home and housewares products remain among the categories with the highest purchase intent among U.S. consumers. That is one of

Leia Mais
28/08/2026
Pix China

Pix Advances Integration With Chinese Payment System

Financial cooperation between Brazil’s Central Bank and the People’s Bank of China has paved the way for integration between Pix

Leia Mais
27/08/2026
Smart Air Conditioner

AI and connectivity reshape the climate control market

Air conditioners are moving beyond their traditional role as equipment designed exclusively to cool indoor spaces. The combination of Inverter

Leia Mais
21/08/2026
Black Friday in retail

Black Friday reshapes manufacturer-retailer management

Black Friday is no longer an operation centered on retailers setting promotional discounts. The event has evolved into a broader

Leia Mais
20/08/2026
IHA

IHA Brings Strategic AI Use to CHESS 2026

The International Housewares Association (IHA) is preparing the 2026 edition of the Chief Housewares Executive SuperSession (CHESS), an annual event

Leia Mais
20/08/2026
digital presence

Retail Turns Digital Presence Into a Sales Channel

For decades, location, foot traffic and proximity to shopping centers were among the main assets of a retail operation. Being

Leia Mais
19/08/2026
economic impact of business events

Trade Fairs Drive Tourism and Business in São Paulo

Major business trade fairs have an impact that goes beyond the exhibition halls where they are held. By attracting visitors

Leia Mais
18/08/2026
Plastic Decree

Brazil’s Plastic Decree reshapes packaging strategies

Packaging sustainability has taken on a more strategic role for Brazilian companies following the entry into force of Federal Decree

Leia Mais
17/08/2026
WAIC

WAIC 2026 Showcases AI-Integrated Products and Points to Emerging Trends

Artificial intelligence is no longer just an additional feature but has become the main differentiating factor of the electronic products

Leia Mais
30/07/2026
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